Description:

‘Know Who You’re Eating,’ is a compelling exploration of how publication design can drive positive change in the food industry by advocating for animal welfare. Grounded in extensive research, my publication and traffic light food sticker scheme has employed empathy-driven designs and visual storytelling techniques to raise awareness and promote ethical food consumption. By challenging societal attitudes, norms, and behaviors, this project aims to create a more compassionate coexistence between humans and animals. Ulltimately, I present this publication in the hopes of advocating responsible choices in food production and consumption.