Enztec 2 Business Transformation
Pou Auaha / Creative DirectorsIain McMillan, Sarah Thompson
Ringatoi Matua / Design DirectorsMarika Mulqueen, Iain McMillan
Kaitautoko / ContributorImagic Creative
Enztec took the bold move to change their own business model and move from a contract manufacture into their own designed products. The effect of this courage and investment means that Enztec now has a greater sense of control of its own strategic direction and more profitability to fuel future growth.