Co-operative Bank 2 Octave Personal Banking Apps
Creative DirectorTom de Groen
Design DirectorsAlex Roberts, Dan Johnstone
Team MembersRuth Johnson, João Gavazzi, Gareth Redman, Sophie White, Alan Macdougall, Adele Child, Naina Verma, Peter Williamson
ContributorsAaron Braden, Matthew Painter
A new app design and build project became an opportunity to use design methodologies to bring about beneficial systemic changes across Co-op.
Using this project as a litmus test for customer-centric design methodologies at Co-op – and regularly sharing process outcomes with a wider stakeholder group – key decision-makers now understand the ability of design to create real business value first hand.
Co-op are driving real innovation in a traditionally unadventurous, risk-averse sector – capably competing with much bigger, and better funded, industry giants.