Spatial
Clemenger BBDO Limited 22 The Conscious Crossing
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Pou Auaha / Creative Directors
Brigid Alkema, Emily Beautrais
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Ringatoi Matua / Design Director
Steve Boggs
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Ngā Kaimahi / Team Members
JP Twaalfhoven, Steve Hansen -
Kaitautoko / Contributors
Christina Hazard, Claudia Zwimpfer, Carly Neemia, Carne Godfrey, Fern Holloway, Dan.Monaghan, Ollie.Stent, Paul Stent -
Client
Ah-Leen Rayner
Judge's comments:
By way of clever engagement with the user, this design succeeds in solving a life-threatening problem. The judges applaud the client for seeking a designed solution to a real life problem.