Special Group 141 OOB Ice Cream

Colour Award Spatial 2013 Credits
  • Design Director
    Emma Kaniuk
  • Creative Director
    Heath Lowe
  • Team Members
    Jules Pakenham, Nicky Lloyd, Rob Jack
  • Client
Judge's comments:

OOB Icecream stood out with the judges commenting particularly on the strength of the packaging as individual elements that worked as a family of product when put together. The striking colour combinations are artfully assembled in an eye-catching mix ticking the retail box for differentiation and attractive product placement.