Stephen McCarthy 6 Batch Moodscroller

  • Pou Auaha / Creative Director
    Stephen McCarthy
  • Kaitautoko / Contributors
    Alex Hatzipanis, Daniel O'Connor
  • Client

Doomscrolling is a big issue for all ages. We all do it. Sometimes the phone and your social feed is the go to when you first wake up, the last thing before bed and any spare moment in the day.

So what if you scrolled and got no reward? No memes. No cat videos. No bad news and no pictures of what your work mate is having for breakfast - just a well of changing hues of colour to calm your mind.

Moodscroller (doom backwards) is a mobile experience thats lets you simply scroll infinitely to nowhere - forever and ever and ever. It's an antidote to the doom scroll using the science of colour therapy to relax the user and enhance their mood as well as prompting a rethink around scrolling habits.