This thoughtful, tactile experience stood out against a deluge of digitally based entries. We loved the way that the design returns users to a slower, more personal and connected interaction, and we imagine, a deeper conversation about heritage and identity. Wifi-free gamification meets culture in a compelling and beautiful package.
Judge's comments:
This thoughtful, tactile experience stood out against a deluge of digitally based entries. We loved the way that the design returns users to a slower, more personal and connected interaction, and we imagine, a deeper conversation about heritage and identity. Wifi-free gamification meets culture in a compelling and beautiful package.