Think Packaging 14 The Condom FitKit

  • Pou Auaha / Creative Directors
    Mat Bogust, Blair McGowan
  • Ngā Kaimahi / Team Members
    Wihan Meerholz, Marcel de Ruiter, DDB Aotearoa design team
  • Kaitautoko / Contributor
    Josh Harvey Photography
  • Client
    New Zealand Aids Foundation
Judge's comments:

The condom fit pack - Bold and in your face design that unapologetically commands your attention. A talking point from the get go the judges praised the visual impact as well as the technical delivery.