Product

Syrp 4 Magic Carpet

Non-Consumer 2015 Credits
  • Creative Directors
    Chris Thomson, Ben Ryan
  • Design Director
    Chris Thomson
  • Contributor
    Liz Richardson
  • Team Members
    Chris Thomson, Nick Baker, Christian Tucker
  • Client
    Syrp
Judge's comments:

The judges were captured by the Magic Carpet’s clarity of purpose, commitment to filmmaking values and quality of design. The product embodies an informed empathy with customer interests in an understated, elegantly designed and precision-engineered format. Aesthetically on cue and ergonomically intuitive this years Purple Pin winner was a standout performance in a quality packed field of entries.
The magic carpet was designed for independent filmmakers looking for a portable, simple to use system to get tracking shots. It sets a new benchmark in performance and usability for independent film-making tools, and promises to bridge the gap between enthusiast and pro.