Jamie McLellan Ltd. 11 Steinlager Pure Beer Tap
Design DirectorJamie McLellan
Creative DirectorJamie McLellan
ContributorsCarl Engel, Jack O'Brien
The sophisticated and highly refined aesthetic form, quality of material finishes and feel of the Steinlager Pure Beer Tap impressed the judges who felt the purity of form and resolution strongly represented the brand aspiration of the beverage.