Jamie McLellan Ltd. 11 Steinlager Pure Beer Tap

Credits
  • Pou Auaha / Creative Director
    Jamie McLellan
  • Ringatoi Matua / Design Director
    Jamie McLellan
  • Kaitautoko / Contributors
    Carl Engel, Jack O'Brien
  • Client
    Lion
Judge's comments:

The sophisticated and highly refined aesthetic form, quality of material finishes and feel of the Steinlager Pure Beer Tap impressed the judges who felt the purity of form and resolution strongly represented the brand aspiration of the beverage.