Assembly
58
PwC Extraordinary Challenges
Credits
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Pou Auaha / Creative Directors
Jeremy Bernstein, Joanne Scanello, James Cowie
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Ringatoi Matua / Design Directors
Matt von Trott, Damon Duncan
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Kaitautoko / Contributors
Amanda Chambers, Clare Fisher, Suzanne Molinaro, Anna Farrell, Josh Deitel, Jeremy Gelade, Rich Kolopeaua -
Ngā Kaimahi / Team Members
Jeff Nusz, Matt Wilson, Rhys Dippie, Craig Speakman, Gary Sullivan, Geoff Kirk-Smith, Josh Fourt-Wells, Joe Helmore, Sean Dekkers, Scotty Wilson, Mark Williams, Matthew Smith, Bri Meyer, Dale Hobson, Sergey Poltavskiy, Patrick Blades, Anastasiya Fileva
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Client
Deutsch NY
Judge's comments:
A world class piece of work with an amazing amount of beautifully crafted content held together in an elegantly simple website that successfully re positions and re brands a large multinational company.
The Purple Pin was a unanimous decision with the entry standing out as a great example of the kind of quality this category can produce. The level of finish was exceptional and the design consistency across a large amount of content ultimately lifted it above the other entries.