Alt Group 142 Fisher & Paykel Kitchen Tools
Creative DirectorDean Poole
Team MembersKris Lane, Nicole Stock, Simone Stephens, Sons & Co, Grafik
ContributorsLarnie Nicholson, Mark Smith, Sam Hartnett, Katherine Lu
ClientFisher & Paykel Appliances
The Kitchen Tools site demonstrates a deep understanding of the needs of its target audience: architects. Information paired with inspiration; phenomenal content paired with restrained design.