Seven 25 Words & Pictures

Finalist
Credits
  • Pou Auaha / Creative Director
    Gideon Keith
  • Ringatoi Matua / Design Director
    James Powell
  • Ngā Kaimahi / Team Members
    Carly Johnson, James Powell, Gideon Keith, Adam van Kampen, Lily Wigglesworth
  • Kaitautoko / Contributors
    Rebekah Hasloch, William Cullen, David Bowles
  • Client
    Johnson & Laird
Description:

The original OG talent agency. Hard charging, straight talking, big hearted professionals, dedicated to opening up New Zealand talent on the world stage.
Seasoned pros in their industry. As the category evolves, small new agencies have sprung up snapping at their heels. J&L’s dominance needed reaffirming – without losing their spirit, energy and character. And injecting a sense of irreverence and fun inherent in the industry.
The new identity shows their unapologetic confidence, bold approach, and what they’re really really good at. Which is, simply, making great matches.