Description:

Evnex approached us requiring a rebrand to coincide with a major business shift: going from being solely a manufacturer of world-leading EV chargers, to becoming a manufacturer and installer of them.

We kicked off our process with Evnex by undertaking in-depth brand surveys with their team and key clients, coupled with extensive brand workshops with the Evnex team. From those, we uncovered the insight that the process of purchasing an EV charger — as a relatively new technology — is overwhelming, confusing and impersonal.

We designed the Evnex brand and website to be an antidote to that, and a celebration of world-leading New Zealand tech.