Date Of Birth ROCC
Pou Auaha / Creative DirectorJohn Mastro
Ringatoi Matua / Design DirectorsBianca Nardo, Michael Nguyen
Ngā Kaimahi / Team MembersTeagan Garcia, Ollie Mann
Meet your new main squeeze, ROCC — the toothpaste that thinks about footprints almost as much as teeth. ROCC is unique from other boring natural toothpastes out there in the market, we were done seeing the same "natural" recycled look on other brands, and created a visual identity that looked both nostalgic and brand new at the same time. Making something you would love to have sit proudly on your sink, not in your drawer.