Brother Design 6 Pams Confectionery Range

  • Pou Auaha / Creative Director
    Paula Bunny
  • Ringatoi Matua / Design Director
    Paula Bunny
  • Kaitautoko / Contributor
    Brett King - Illustrator
  • Client
    Foodstuffs Own Brands
Judge's comments:

A great example of maintaining a masterbrand’s signature, but bringing plenty of cheek and character to dominate a category in it’s own right. A tasty combination of design system, typography and illustration.