Studio South 65 AS Colour
Creative DirectorSam Southwell
Design DirectorsElliot Stansfield, Liam Ooi
Team MembersJeremy Hooper, Mira Takeda, Caitlin Rassie, Tom Crampin, Erin Joyce, Amy Matthews
AS Colour believes in taking their time with every product, only designing and producing premium apparel that will stand the test of time. A distinct brand pattern anchors the brand, complimented by structured layouts, minimal typography and engaging motion elements, evoking a utilitarian nature which doesn’t compromise in expression. From shirt tag, to storefront and online, the brand is utilitarian, intelligent and decidedly functional.