Graphic

Not Another™ 16 ArchiPro

Finalist
2025 Large Brand Identity
Credits
  • Pou Auaha / Creative Directors
    Adrien Taylor, Mark Townshend
  • Ringatoi Matua / Design Director
    Eddy Davies
  • Ngā Kaimahi / Team Members
    Christina Kosik, Georgina Jervis, Benjamin Rodahl, Harish Selvaraj
  • Kaitautoko / Contributors
    Milot Zeqiri, Mark Kiewiet, Jana Hurley
  • Client
    ArchiPro
Description:

ArchiPro’s new brand identity was designed to help the business expand confidently beyond New Zealand and into Australia and the United States.

The refreshed system centres on clarity: clearly expressing ArchiPro’s three core pillars — Products, Projects, and Professionals — through a dynamic typographic system. A suite of high-fidelity product renders and adaptive graphics help the brand feel consistent across digital, social, campaign, and event environments.

Sub-brands for key events like Home Design Evening (HDE) and ArchiPro After Five (APA5) build community and reinforce the platform’s leadership in design culture.

The result is an identity that feels modern, ambitious, and true to ArchiPro’s purpose: connecting people with the best of design and building.