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Extended Whānau 51 Tāmaki Makaurau UNESCO Pā Puoro Auckland UNESCO City of Music

2019 Large Brand Identity
Credits
  • Pou Auaha / Creative Director
    Tyrone Ohia
  • Ngā Kaimahi / Team Members
    Matthew Buchanan, Grant Berridge, Mike Harding, Jinki Cambronero, Holly Zeng, Tomas Cottle, Manami Miyata
  • Kaitautoko / Contributors
    Cactuslab, Clare Barker, Mark Roach, Tracey Williams, Renee Tanner
  • Client
    ATEED, Auckland Council, Recorded Music NZ
Judge's comments:

It wrapped up boldness, beauty and culture all in one. Some cultural references can feel overdone or overly familiar but this felt really fresh and culturally relevant without overdoing it and without taking itself too seriously, so simple, so contemporary.