4AM 5 Hydroflow

Finalist
Credits
  • Pou Rautaki / Strategic Lead
    Michael Crampin
  • Ringatoi Matua / Design Director
    James Nielsen
  • Ngā Kaimahi / Team Members
    Helen Prangley, Steve Thomson, Kurt Bradley, Imogen Temm
  • Kaitautoko / Contributor
    Robert Brienza
  • Client
    Hydroflow
Description:

Hydroflow embarked on a journey to create a new brand direction, reflecting their commitment to quality, innovation, and sustainability, with the objective to set a new standard in water management.

The new strategic direction, “Care for Quality, Water for Life,” formed the inspiration for the resulting graphic system which reflects a contemporary New Zealand company valuing customer expertise and technical innovation. 3D rendering techniques were used to elevate unremarkable products into sophisticated pieces of technology at the cutting edge of community infrastructure and health.