Description:

Ko Te Pūkākī 2040 is a unique Ngāti Whatua Ōrākei-led regeneration programme to establish a thriving, resilient environment which places their people, practices and culture at the heart of this kaupapa. Providing a framework that sets the pathway for the continued regeneration of the whenua until 2040.

This entry explores a graphic design and drawing process to create a publication which acts as an access point for the local community, local government and environmental stakeholders to understand the broader kaupapa of the project, and a window into the status of regeneration work on the ground.

A strong collaboration between the designers and Ngāti Whātua Ōrākei imparted a sound landscape-based knowledge, and a unique graphic character and beauty that carries the intent and aspirations of the tribe. The publication speaks directly of and to the whenua itself.

Ultimately Ko Te Pūkākī is a statement of intent, a manifesto for change, and a call to arms. It establishes a unique urban indigenous practice for environmental regeneration that is deeply interwoven with tribal culture and these lands. It is a collaborative, meaningful and elegant gift to those who have gone before, to those yet to come and importantly to the special place in the world that Ngāti Whātua Ōrākei call theirs.