Description:

Koko Body grew from a kitchen-bench experiment into a loved small-batch brand needing a unifying story. We gave it big-movement presence without losing slow-care spirit by inviting customers to “Let your self-care be a ritual.” Three rituals - Balance (citrus), Renew (floral), Nourish (earthy) - turn routines into micro-meditations. The identity is designed to breathe calm: an open-kerned wordmark marries geometric clarity and hand-drawn warmth; sun-baked tones, radial icons and tactile photography organise, soothe and ground.