Studio South 65 Maramataka
Creative DirectorsTuhirangi Blair, Sam Southwell
Design DirectorElliot Stansfield
Team MembersJeremy Hooper, Liam Ooi, Caitlin Rassie, Erin Joyce, Tom Crampin, Amy Matthews
ContributorsNgāti Whātua Ōrākei, Claudia Frew, Luke Foley-Martin
In traditional Māori society, day-to-day activities were guided by the Maramataka lunar phases and the environment, indicating the best time for planting, fishing and harvesting. Phases of the moon expressed in the Maramataka still influence how we connect with the environment and ourselves today. Over a 30-day period there are low, medium and high energy days. In the lead up to Matariki, a series of graphic communications were produced to bring focus to these aspects of the Maramataka.