Graphic

Jasmax 73 The Electric

Finalist
Design Communication 2021 Credits
  • Creative Director
    Clem Devine
  • Team Members
    Aaron Troy, Mimi Seagar
  • Contributors
    Colliers International, New Territory, CUUB, Finework, Torque, Tim D
  • Client
    Lincoln Properties Trust
Description:

Kingsland is a fringe neighbourhood for living different. Historic streetscapes, industrial grit and a progressive attitude attracts Auckland’s artists and crafters to set up shop and electric people to make it home. Kingsland has grown into one of Auckland’s creative hearts. It's a proudly unconventional place, a neighbourhood that offers something new everyday. Vibrant bars and restaurants, live music, vintage clothing stores, galleries, craft breweries, great coffee and New Zealands national stadium are out your front door.

The Electric is a new development of 33 homes sitting on the ridge of New North Road with outlooks north, south and west. Inspired and driven by the essence of Kingsland, The Electric is designed with raw materials, climbing greenery and garden rooms that complements a streetscape of historic character and industry.

Since the public launch of The Electric in mid June 2021, over 50% of the 33* units are under contract .

*As at 27 June 2021