Graphic

Seven 25 Just Add Colour

2022 Business Communication
Credits
  • Pou Auaha / Creative Director
    Gideon Keith
  • Ringatoi Matua / Design Director
    James Powell
  • Ngā Kaimahi / Team Members
    James Powell, Steve Grant, Gideon Keith, Carly Johnson, Lily Wigglesworth
  • Kaitautoko / Contributors
    Rebekah Hasloch, William Cullen, Mark Smith
  • Client
    PPG Paint
Description:

Paint is synonymous with colour. In a category that sells 80% white, the conversation is all about inspiration for everything but. The PPG Paints New Zealand Brand Book brings the brand idea of Just Add Colour to life for the people at the coal face of delivering the brand.