Judge's comments:

The app has made something that could be overwhelming into a series of small, simple tasks. With a QR code on the box you know you've got the right instructions for your specific mask. The video clips empower the patient without the need to read, remember or call their clinician. And it's there for them whenever they need help–showing rather than telling.

The video content as well was so crisp and beautiful. The pace in which it was filmed and displayed on the app was very calming and gentle.