Description:

ArchiPro is the world’s leading platform for those building, renovating, or simply looking for inspiration. Its website is more than a digital touchpoint — it’s the entire product. With thousands of products, hundreds of professionals, and an ever-growing project archive, the challenge was making all of that scale feel effortless.

We completely redesigned the ArchiPro website from the ground up. After in-depth research with homeowners, architects, and internal stakeholders, we built a new system that helps users find what they need faster — and discover what they didn’t know they needed. A floating island navigation system guides users across the site, adapting to each context and transforming into a powerful search tool.

We took cues from ecommerce UX to improve product filtering, CTAs, and category discovery. Project pages let the architecture shine while smartly surfacing the featured professionals and products behind it. And every line of copy was refined to feel clear, human, and empowering — bridging the gap between trade and homeowner.

The result is a site that doesn’t just look world-class — it performs like it, too.