Digital
DNA 76 CERT New Zealand
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Creative Directors
Phil Dunstan-Brown, Charlene Turei -
Design Director
Stacy Orr
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Team Members
Katherine Allan, Zak Kinnaird, Idris Corap, Amy Revell, John Milmine, Andy Dover, Georgy Malanichev, Naomi Guyer, Jim Perry, Tony Watson, Julian Thomson, Jacob Roberts, Scott Newlands Client
MBIE










Judge's comments:
This entry places the spotlight squarely on a real, urgent problem. The site’s progressive-disclosure model works brilliantly to guide the reader through, and the simplicity of layout works perfectly to bring clarity to its text-heavy content. Its sensitivity to typography and a strong understanding of hierarchy and content flow all contributed to this being the judges’ pick for the best interactive work in 2017. It is inspiring to see a brief taken to this level with a resulting outcome that is approachable, easy to consume, never overwhelming, and user focused above all else. Here’s to pushing the limits of not only government sites, but large-scale digital projects full stop.