Digital
Designworks 181 Te Papa Gallipoli Digital Experience
-
Pou Auaha / Creative Director
Dan Mercer
-
Ringatoi Matua / Design Director
Michael Crosbie
-
Ngā Kaimahi / Team Members
Ryan Ferguson, Gareth White, Karl Madsen, David Bastian, Damian Alexander -
Kaitautoko / Contributors
Nick Hughes, Victoria Linton, Sally Fisher, Craig Gainsborough, Sir Richard Taylor, Guy Vasey, Michael Allerby -
Client
Museum of New Zealand Te Papa Tongarewa
![](https://supermodel-bestawards.s3.amazonaws.com/resized/migrated/entry/5563/1-0-1172-0-826.jpg?k=b057a87a49)
![](https://supermodel-bestawards.s3.amazonaws.com/resized/migrated/entry/5563/2-0-1172-0-826.jpg?k=5fea32149c)
![](https://supermodel-bestawards.s3.amazonaws.com/resized/migrated/entry/5563/3-0-1172-0-826.jpg?k=f98e8a9fd9)
![](https://supermodel-bestawards.s3.amazonaws.com/resized/migrated/entry/5563/4-0-1172-0-826.jpg?k=f98e8a9fd9)
![](https://supermodel-bestawards.s3.amazonaws.com/resized/migrated/entry/5563/5-0-1172-0-826.jpg?k=c5d9253c6d)
![](https://supermodel-bestawards.s3.amazonaws.com/resized/migrated/entry/5563/6-0-1172-0-826.jpg?k=b8bd309e9b)
![](https://supermodel-bestawards.s3.amazonaws.com/resized/migrated/entry/5563/7-0-1172-0-826.jpg?k=b8bd309e9b)
![](https://supermodel-bestawards.s3.amazonaws.com/resized/migrated/entry/5563/8-0-1172-0-826.jpg?k=c6ca5b919e)
![](https://supermodel-bestawards.s3.amazonaws.com/resized/migrated/entry/5563/9-0-1172-0-826.jpg?k=c6ca5b919e)
Judge's comments:
A polished, immersive and highly art-directed marketing tool that charms through the use of unique, full-screen transitions. Its multiple navigation paths were never confusing, and the experience was perfectly weighted to entice viewers to see the associated exhibition.